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  2. Branding

BrandingA brand worth building a website around.

For new businesses and brands that have drifted: the strategy, identity and voice your website needs to look and sound like you.

Free 30-min consultation What's included

(01)What's included

Everything you need, nothing you don't.

Take the full set or just the pieces you need. We'll scope it together on the consultation.

  • 01

    Brand strategy

    Positioning, audience and the one idea your brand stands for, agreed before anything is designed.

    You get: Positioning statement · brand platform
  • 02

    Brand identity design

    Logo, colour, type and a visual system that works from favicon to storefront.

    You get: Logo suite · colour & type · guidelines
  • 03

    Brand line & tone of voice

    The short line people remember, and how your brand sounds everywhere else.

    You get: Tagline · voice principles · copy samples
  • 04

    Repositioning

    When the market moved and your brand didn't: a clear new direction that keeps what customers already love.

    You get: Brand audit · new positioning
  • +

    Need something else?

    If it isn't listed, ask. We'll tell you honestly if it's something we do well.

(✦)Selected work

Recent identities.

Placeholder images: upload your own branding projects here
Placeholder: business cards for a brand identity
[Brand name]Identity · guidelines
Placeholder: brand stationery with an orange logo card
[Brand name]Strategy · identity · voice
Placeholder: a minimal white brand card on fabric
[Brand name]Repositioning · refresh

(02)How it works

It starts with a conversation.

  1. 30 minutes · free

    Consult

    We listen, ask the awkward questions, and tell you honestly whether we're the right fit.

  2. Within days

    Plan

    A clear scope, timeline and success measures for your branding project, in writing.

  3. Milestone check-ins

    Make

    We design, build, write or shoot, and you review at every milestone, never just at the end.

  4. Ongoing

    Measure

    We report on the numbers we agreed, then improve what we've made.

(03)Our promises

What you can count on.

Promises we keep on every project, plus a related case study.

  • Real choices

    Two to three distinct logo directions to choose from.

  • Easy to use

    One clear guidelines document your whole team can follow.

  • Web-ready

    Every identity is designed for screens first.

(04)FAQ

Good questions.

Ask us yours

No, though most clients do. When a website follows, the identity is designed with the web in mind from day one.

Two to three distinct directions, each grounded in the strategy. Then we refine one together.

Yes. A refresh keeps the recognition you have built and changes only what is holding you back.

All source files, a brand guidelines document, and templates for the things your team makes most often.

(05)Free consultation

Request a free 30-minute consultation.

Tell us a little about what you need. We'll come prepared, and you'll leave with honest next steps, whether or not we work together.

  1. You send the form. Two minutes, no obligation.
  2. We reply within 1 business day to set a time that suits you, by email or phone.
  3. We talk for 30 minutes by video or phone, and send a short summary after.

Prefer to pick a time yourself? Book on Calendly or email workwith@huesloom.studio.

Only if you'd like us to call you.

How should we reach you?

We reply within 1 business day.

(06)Other threads

Works well with.

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